Zorbas Hude
Digital menu
What could be better than taking a family business that has existed since 1990 into the digital age and making things like printed menus a thing of the past? Mission accepted, mission accomplished.
Initial situation
The restaurant traditionally relied on printed out-of-home menus. A new print every six months, masses of wasted paper and constantly outdated prices on old menus because the industry adjusted prices again.
The solution
A digital menu with filter function and notepad feature. No annoying PDF file that you have to find your way around, scroll back and forth, zoom in and out, … The list of benefits is huge. To communicate this function, we planned a simple flyer in small quantities that explains the function and links directly to the „store”.
Apply filters, add to notepad, order & pick up
Users can filter by type of meat or display only vegan dishes. This means that only relevant dishes are displayed and the user can concentrate on their selection instead of having to look at countless dishes that are irrelevant to them. Now that the desired dish has been found, it can be added to the wish list. Once the selection process is complete, all the user has to do is call up the wish list, pre-order by phone and collect the specialties from the restaurant.
For the sake of simplicity, we mainly use the masculine form of language, but include all groups of people (m, f, d) equally.
