immergrün
store branding
immergrün fundamentally adapted its branding and corrected the entire appearance in addition to the logo. We were primarily commissioned with the advertising design of the stores in Weser Park and the Roland Center in Bremen.
The relaunch by immergrün
The relaunch by immergrün
Adapting the store branding
After immergrün had adapted the logo and the stylebooks, one of the tasks was to implement, produce and install the illuminated signs according to specifications.
immergrün Weserpark
immergrün Roland Center
Highlight foiling in the Roland Center
In addition, the entire immergrün Roland Center store was given a wrap on the inside and outside. The “green and sustainable world” theme was a particular focus here. We enhanced the interior of the store with a flowing pattern of a tropical forest, while we designed the outer skin with specially developed double-layer lettering.
For the sake of simplicity, we mainly use the masculine form of language, but include all groups of people (m, f, d) equally.
