{"id":6802,"date":"2024-12-11T14:29:07","date_gmt":"2024-12-11T13:29:07","guid":{"rendered":"https:\/\/artkurat.de\/?page_id=6802"},"modified":"2025-01-09T12:40:24","modified_gmt":"2025-01-09T11:40:24","slug":"google-ads","status":"publish","type":"page","link":"https:\/\/artkurat.de\/en\/google-ads\/","title":{"rendered":"Google Ads"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row full_width=&#8221;stretch_row&#8221; content_placement=&#8221;middle&#8221; css_animation=&#8221;top-to-bottom&#8221; css=&#8221;.vc_custom_1736422802895{margin-top: 1px !important;padding-top: 5% !important;}&#8221;][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h1>SEA Agency: Targeted advertising with Google Ads<\/h1>\n<h2>Efficient and measurable<\/h2>\n<p>Google Ads takes you directly to your customers and helps you to increase your sales sustainably. With precise campaigns, you can reach exactly the people who are actively searching for your products or services. Search queries with a high purchase motivation in particular lead to above-average completion rates and noticeable success. As an SEA agency, we help you get the most out of your marketing budget with effective ads.[\/vc_column_text][vc_raw_html css=&#8221;&#8221;]JTVCYnV0dG9uJTIwdGl0bGUlM0QlMjJJbnF1aXJlJTIwbm93JTIyJTIwbGluayUzRCUyMiUyM2NvbnRhY3QlMjIlMjB0YXJnZXQlM0QlMjIlMjIlMjBhbGlnbiUzRCUyMiUyMiUyMGljb24lM0QlMjIlMjIlMjBpY29uX3Bvc2l0aW9uJTNEJTIyJTIyJTIwY29sb3IlM0QlMjIlMjIlMjBmb250X2NvbG9yJTNEJTIyJTIyJTIwc2l6ZSUzRCUyMjIlMjIlMjBmdWxsX3dpZHRoJTNEJTIyJTIyJTIwY2xhc3MlM0QlMjIlMjIlMjBkb3dubG9hZCUzRCUyMiUyMiUyMHJlbCUzRCUyMiUyMiUyMG9uY2xpY2slM0QlMjIlMjIlNUQ=[\/vc_raw_html][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1736422820944{padding-top: 5% !important;padding-bottom: 5% !important;}&#8221;][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2>Satisfied customers, measurable SEA results &#8211; see for yourself!<\/h2>\n<p>Successful Google Ads campaigns make all the difference: many of our customers have been able to:[\/vc_column_text][vc_row_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_column_text css=&#8221;&#8221;]<div class=\"list_item lists_4 clearfix\"><div class=\"circle\">1<\/div><div class=\"list_right\"><div class=\"desc\"><span class=\"highlightnew\">significantly improve their online visibility<\/span><\/div><\/div><\/div>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_column_text css=&#8221;&#8221;]<div class=\"list_item lists_4 clearfix\"><div class=\"circle\">2<\/div><div class=\"list_right\"><div class=\"desc\"><span class=\"highlightnew\">generate more inquiries<\/span><\/div><\/div><\/div>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_column_text css=&#8221;&#8221;]<div class=\"list_item lists_4 clearfix\"><div class=\"circle\">3<\/div><div class=\"list_right\"><div class=\"desc\"><span class=\"highlightnew\">sustainably increase their sales<\/span><\/div><\/div><\/div>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_column_text css=&#8221;&#8221;]With targeted support and individual strategies, we help you <span class=\"highlightnew\">to achieve your advertising goals<\/span> and position yourself successfully against the competition &#8211; regardless of your industry.[\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; el_id=&#8221;contact&#8221; css=&#8221;.vc_custom_1711550360515{background: #f7f7f7 url(https:\/\/artkurat.de\/wp-content\/uploads\/art-hg-pv-marketing-anfrage30-min.jpg?id=2676) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column][vc_column_text]<\/p>\n<h2 style=\"text-align: center;\">Feel free to contact us for a consultation<\/h2>\n<p>[\/vc_column_text][vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;6000&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;&#8221;][vc_column_text]<\/p>\n<h3 style=\"font-size: 16px;\">Contact us now for an initial consultation!<\/h3>\n<p><a style=\"color: #353535;\" href=\"mailto:info@artkurat.de\"><img decoding=\"async\" class=\"size-full wp-image-2740 alignnone\" src=\"https:\/\/artkurat.de\/wp-content\/uploads\/icon-email-schwarz.svg\" alt=\"email icon\" width=\"15\" \/>info@artkurat.de<\/a> <a style=\"color: #353535;\" href=\"tel:+4942215923325\"><img decoding=\"async\" class=\"alignnone\" src=\"https:\/\/artkurat.de\/wp-content\/uploads\/icon-telefon-schwarz.svg\" alt=\"telefon icon\" width=\"15\" \/> 04221 \/ 5923325<\/a>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;]\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f5434-o1\" lang=\"en-US\" dir=\"ltr\" data-wpcf7-id=\"5434\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/en\/wp-json\/wp\/v2\/pages\/6802#wpcf7-f5434-o1\" method=\"post\" class=\"wpcf7-form init 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aria-invalid=\"false\" value=\"\" type=\"text\" name=\"firma\" \/><\/span> <\/label>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\t<div class=\"wps-form-row\">\n\t\t<div class=\"wps-form-column\">\n\t\t\t<p><label> Mailadresse*<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"mailadresse\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"email\" name=\"mailadresse\" \/><\/span> <\/label>\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div class=\"wps-form-column\">\n\t\t\t<p><label> Telefon<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"telefon\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-tel wpcf7-text wpcf7-validates-as-tel\" aria-invalid=\"false\" value=\"\" type=\"tel\" name=\"telefon\" \/><\/span> <\/label>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\t<div class=\"wps-form\">\n\t\t<div class=\"wps-form-column\">\n\t\t\t<p><label> Nachricht<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"nachricht\"><textarea cols=\"40\" rows=\"10\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" name=\"nachricht\"><\/textarea><\/span> <\/label>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\t<div class=\"wps-form\">\n\t\t<div class=\"wps-form-column\">\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"datenschutz\"><span class=\"wpcf7-form-control wpcf7-acceptance\"><span class=\"wpcf7-list-item\"><label><input type=\"checkbox\" name=\"datenschutz\" value=\"1\" aria-invalid=\"false\" \/><span class=\"wpcf7-list-item-label\">Ich habe die <a href=\"https:\/\/artkurat.de\/datenschutzerklaerung\/\" target=\"_blank\">Datenschutzerkl\u00e4rung<\/a> zur Kenntnis genommen.<\/span><\/label><\/span><\/span><\/span>\n\t\t\t<\/p>\n\t\t\t<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner\" type=\"submit\" value=\"Senden\" \/><br \/>\n<span style=\"font-size: small;\">*Pflichtfeld<\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n<\/div><div class=\"frc-captcha \" data-sitekey=\"FCMR5SJF7SES0828\" data-lang=\"de\" ><\/div>\n\t\t<noscript>You need to enable Javascript for the anti-spam check.<\/noscript><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; content_placement=&#8221;middle&#8221; css_animation=&#8221;top-to-bottom&#8221; css=&#8221;.vc_custom_1734077357387{padding-top: 5% !important;padding-bottom: 5% !important;background-color: #E5E5E5 !important;}&#8221;][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2 style=\"text-align: center;\">Strategy, implementation, optimization &#8211; what we do as a SEA agency for your Google Ads.<\/h2>\n<p style=\"text-align: center;\">Our SEA agency offers you a comprehensive range of services to successfully implement your Google Ads campaigns:<\/p>\n<p>[\/vc_column_text][vc_row_inner content_placement=&#8221;top&#8221; gap=&#8221;15&#8243;][vc_column_inner width=&#8221;1\/3&#8243;]<div class=\"icon_box icon_position_left no_border\"><div class=\"image_wrapper\"><img loading=\"lazy\" decoding=\"async\" class=\"scale-with-grid\" src=\"https:\/\/artkurat.de\/wp-content\/uploads\/2024\/12\/artkurat-icon_googleads_Konzept.svg\" alt=\"Icon Konzept\" width=\"300\" height=\"300\"\/><\/div><div class=\"desc_wrapper\"><h4 class=\"title \">Concept creation<\/h4><div class=\"desc\">We develop a customized Google Ads strategy based on a thorough analysis of your goals and needs.<\/div><\/div><\/div>\n[\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;]<div class=\"icon_box icon_position_left no_border\"><div class=\"image_wrapper\"><img loading=\"lazy\" decoding=\"async\" class=\"scale-with-grid\" src=\"https:\/\/artkurat.de\/wp-content\/uploads\/2024\/12\/artkurat-icon_googleads_Recherche.svg\" alt=\"Icon Keywordrecherche\" width=\"300\" height=\"300\"\/><\/div><div class=\"desc_wrapper\"><h4 class=\"title \">Keyword research<\/h4><div class=\"desc\">Identification of keywords that your target customers use.<\/div><\/div><\/div>\n[\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;]<div class=\"icon_box icon_position_left no_border\"><div class=\"image_wrapper\"><img loading=\"lazy\" decoding=\"async\" class=\"scale-with-grid\" src=\"https:\/\/artkurat.de\/wp-content\/uploads\/2024\/12\/artkurat-icon_googleads_Zielgruppe.svg\" alt=\"Icon Zielgruppe\" width=\"300\" height=\"300\"\/><\/div><div class=\"desc_wrapper\"><h4 class=\"title \">Target group analysis<\/h4><div class=\"desc\">Understanding who your customers are and how they behave online.<\/div><\/div><\/div>\n[\/vc_column_inner][\/vc_row_inner][vc_row_inner content_placement=&#8221;top&#8221; gap=&#8221;15&#8243;][vc_column_inner width=&#8221;1\/3&#8243;]<div class=\"icon_box icon_position_left no_border\"><div class=\"image_wrapper\"><img loading=\"lazy\" decoding=\"async\" class=\"scale-with-grid\" src=\"https:\/\/artkurat.de\/wp-content\/uploads\/2024\/12\/artkurat-icon_googleads_Planung.svg\" alt=\"Icon Planung\" width=\"300\" height=\"300\"\/><\/div><div class=\"desc_wrapper\"><h4 class=\"title \">Campaign plan<\/h4><div class=\"desc\">Creating a detailed action plan that includes timing, ad formats and targeting.<\/div><\/div><\/div>\n[\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;]<div class=\"icon_box icon_position_left no_border\"><div class=\"image_wrapper\"><img loading=\"lazy\" decoding=\"async\" class=\"scale-with-grid\" src=\"https:\/\/artkurat.de\/wp-content\/uploads\/2024\/12\/artkurat-icon_googleads_Budget.svg\" alt=\"Icon Budget\" width=\"300\" height=\"300\"\/><\/div><div class=\"desc_wrapper\"><h4 class=\"title \">Budget definition<\/h4><div class=\"desc\">Setting a budget that supports your marketing goals without overburdening your finances.<\/div><\/div><\/div>\n[\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;]<div class=\"icon_box icon_position_left no_border\"><div class=\"image_wrapper\"><img loading=\"lazy\" decoding=\"async\" class=\"scale-with-grid\" src=\"https:\/\/artkurat.de\/wp-content\/uploads\/2024\/12\/artkurat-icon_googleads_Reporting.svg\" alt=\"Icon Reporting\" width=\"300\" height=\"300\"\/><\/div><div class=\"desc_wrapper\"><h4 class=\"title \">Reporting &amp; Analysis<\/h4><div class=\"desc\">Our ongoing monitoring and reporting ensures that you are always informed about the performance of your campaigns.<\/div><\/div><\/div>\n[\/vc_column_inner][\/vc_row_inner][vc_raw_html css=&#8221;&#8221;]JTVCYnV0dG9uJTIwdGl0bGUlM0QlMjJJbnF1aXJlJTIwYWJvdXQlMjBHb29nbGUlMjBBZHMlMjBub3clMjIlMjBsaW5rJTNEJTIyJTIzY29udGFjdCUyMiUyMHRhcmdldCUzRCUyMiUyMiUyMGFsaWduJTNEJTIyJTIyJTIwaWNvbiUzRCUyMiUyMiUyMGljb25fcG9zaXRpb24lM0QlMjIlMjIlMjBjb2xvciUzRCUyMiUyMiUyMGZvbnRfY29sb3IlM0QlMjIlMjIlMjBzaXplJTNEJTIyMiUyMiUyMGZ1bGxfd2lkdGglM0QlMjIxJTIyJTIwY2xhc3MlM0QlMjIlMjIlMjBkb3dubG9hZCUzRCUyMiUyMiUyMHJlbCUzRCUyMiUyMiUyMG9uY2xpY2slM0QlMjIlMjIlNUQ=[\/vc_raw_html][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; content_placement=&#8221;middle&#8221; css_animation=&#8221;top-to-bottom&#8221; css=&#8221;.vc_custom_1733475298569{padding-top: 5% !important;padding-bottom: 5% !important;}&#8221;][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2>From visibility to success &#8211; the advantages of Google Ads and a SEA Agency at a glance.<\/h2>\n<p>Google Ads is an indispensable tool for modern marketing strategies. These advantages make the platform so powerful:[\/vc_column_text][vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<div class=\"list_item lists_4 clearfix\"><div class=\"circle\">1<\/div><div class=\"list_right\"><div class=\"desc\"><span class=\"highlightnew\">Targeted reach:<\/span><br \/>\nGoogle Ads allow you to target your advertising directly to users who are actively searching for your products or services. With detailed targeting options such as location, language, device and even time of day, your ads can be optimally placed.<\/div><\/div><\/div>\n<br \/>\n<div class=\"list_item lists_4 clearfix\"><div class=\"circle\">2<\/div><div class=\"list_right\"><div class=\"desc\"><span class=\"highlightnew\">Cost efficiency:<\/span><br \/>\nWith Google Ads, you can target potential customers in a cost-effective and targeted way &#8211; much more efficiently and economically than with many other advertising media. Thanks to the pay-per-click model, you only pay when someone actually clicks on your ad. You also have full control over your marketing budget: you can set clear spending limits and ensure that you never spend more than planned. <\/div><\/div><\/div>\n<br \/>\n<div class=\"list_item lists_4 clearfix\"><div class=\"circle\">3<\/div><div class=\"list_right\"><div class=\"desc\"><span class=\"highlightnew\">Measurable results:<\/span><br \/>\nGoogle Ads offers comprehensive analytics tools that allow you to monitor and measure every aspect of your campaign, from the number of clicks and impressions to conversions and ROI. This data helps you make informed decisions and continuously improve your strategy.<\/div><\/div><\/div>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<div class=\"list_item lists_4 clearfix\"><div class=\"circle\">4<\/div><div class=\"list_right\"><div class=\"desc\"><span class=\"highlightnew\">Flexible advertising formats:<\/span><br \/>\nDoes this all sound like technical jargon to you? Don&#8217;t worry, we&#8217;ve got you covered! Google Ads gives you numerous options for reaching your target group &#8211; from simple text ads and visual display ads to eye-catching video ads or targeted remarketing. We&#8217;ll explain exactly what&#8217;s behind these formats and how you can design creative, engaging campaigns that really work.<br \/>\n<\/div><\/div><\/div>\n<br \/>\n<div class=\"list_item lists_4 clearfix\"><div class=\"circle\">5<\/div><div class=\"list_right\"><div class=\"desc\">Fast results:<br \/>\nUnlike organic search strategies, which often take months to show results, Google Ads deliver almost instant traffic. This makes them particularly valuable when you need visibility and results quickly. They are perfect for pushing short-term promotions such as discounts or events, or for quickly raising the profile of a new product launch. With Google Ads, you can immediately draw attention to what is important to you.<\/div><\/div><\/div>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_raw_html css=&#8221;&#8221;]JTVCYnV0dG9uJTIwdGl0bGUlM0QlMjJTdGFydCUyMHlvdXIlMjBTRUElMjBjYW1wYWlnbiUyMG5vdyUyMC0lMjBjb250YWN0JTIwdXMlMjBmb3IlMjBhJTIwZnJlZSUyMGNvbnN1bHRhdGlvbiUyMSUyMiUyMGxpbmslM0QlMjIlMjNjb250YWN0JTIyJTIwdGFyZ2V0JTNEJTIyJTIyJTIwYWxpZ24lM0QlMjIlMjIlMjBpY29uJTNEJTIyJTIyJTIwaWNvbl9wb3NpdGlvbiUzRCUyMiUyMiUyMGNvbG9yJTNEJTIyJTIyJTIwZm9udF9jb2xvciUzRCUyMiUyMiUyMHNpemUlM0QlMjIyJTIyJTIwZnVsbF93aWR0aCUzRCUyMjElMjIlMjBjbGFzcyUzRCUyMiUyMiUyMGRvd25sb2FkJTNEJTIyJTIyJTIwcmVsJTNEJTIyJTIyJTIwb25jbGljayUzRCUyMiUyMiU1RA==[\/vc_raw_html][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1733906102397{margin-top: 3% !important;margin-bottom: 3% !important;padding-top: 3% !important;padding-bottom: 3% !important;background-position: 0 0 !important;background-repeat: repeat !important;}&#8221;][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2 style=\"text-align: center;\">More than Google Ads &#8211; why ARTKURAT is your first choice as a SEA agency.<\/h2>\n<p style=\"text-align: center;\">Choose our SEA agency and benefit from:<\/p>\n<p>[\/vc_column_text][vc_row_inner][vc_column_inner width=&#8221;1\/5&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3786\" src=\"https:\/\/artkurat.de\/wp-content\/uploads\/2024\/12\/artkurat-icon_googleads_experten.svg\" alt=\"Icon In-house experts\" width=\"120\" height=\"120\" \/><br \/>\n<span class=\"iconheadline\">In-house experts<\/span><br \/>\nExperienced specialists for search engine marketing (SEM).<\/p>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/5&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3786\" src=\"https:\/\/artkurat.de\/wp-content\/uploads\/2024\/12\/artkurat-icon_grafikdesign_transparenz.svg\" alt=\"Icon transparency\" width=\"120\" height=\"120\" \/><br \/>\n<span class=\"iconheadline\">100% transparency<\/span><br \/>\nConstant insight into your campaigns and their results<\/p>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/5&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3786\" src=\"https:\/\/artkurat.de\/wp-content\/uploads\/2024\/12\/artkurat-icon_googleads_ansprechpartner.svg\" alt=\"Icon Personal contact\" width=\"120\" height=\"120\" \/><br \/>\n<span class=\"iconheadline\">Personal contact<\/span><br \/>\nDirect communication for your concerns.<\/p>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/5&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3786\" src=\"https:\/\/artkurat.de\/wp-content\/uploads\/2024\/12\/artkurat-icon_googleads_volle_kontrolle.svg\" alt=\"Icon Full control\" width=\"120\" height=\"120\" \/><br \/>\n<span class=\"iconheadline\">Full control<\/span><br \/>\nYour Google Ads account is yours.<\/p>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/5&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3786\" src=\"https:\/\/artkurat.de\/wp-content\/uploads\/2024\/12\/artkurat-icon_grafikdesign_alles_aus_einer_hand.svg\" alt=\"Icon Holistic portfolio\" width=\"120\" height=\"120\" \/><br \/>\n<span class=\"iconheadline\">Holistic portfolio<\/span><br \/>\nSupport for all aspects of online marketing.<\/p>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1697784628351{margin-top: 5% !important;margin-bottom: 3% !important;}&#8221;][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h3 style=\"text-align: center;\">Everything you need to know about Google Ads and the work of a SEA agency &#8211; Our FAQ section.<\/h3>\n<p>[\/vc_column_text][vc_toggle title=&#8221;What are Google Ads?&#8221; css=&#8221;&#8221;]<span class=\"highlightnew\">Google Ads<\/span> is a versatile advertising platform that helps companies to target potential customers. In addition to classic search ads that appear directly in Google search results, Google Ads also offers the option of running display ads, YouTube ads and app campaigns.<br \/>\nWith display campaigns, companies can reach users worldwide on over 35 million websites and apps as well as on popular Google products such as YouTube and Gmail. This reach far exceeds that of traditional Google search and makes it possible to effectively place brand messages and increase awareness. Whether for targeted conversion campaigns or building brand presence &#8211; Google Ads offers flexible and powerful solutions for every objective.[\/vc_toggle][vc_toggle title=&#8221;How does the Google Ads payment system work?&#8221; css=&#8221;&#8221;]Google Ads uses a <span class=\"highlightnew\">pay-per-click (PPC)<\/span> model where you only pay when a user clicks on your ad. The cost per click (CPC) varies depending on the competition for the selected keywords and the ad rank. You can also adjust the bidding strategy to maximize clicks, conversions or impressions.[\/vc_toggle][vc_toggle title=&#8221;Can I set a daily budget for Google Ads?&#8221; css=&#8221;&#8221;]Yes, Google Ads gives you full control over your spending. We set <span class=\"highlightnew\">a daily budget<\/span> for each campaign to ensure that your ad spend stays within your budget. The system adjusts the delivery of your ads accordingly so you don&#8217;t have any unexpected costs.[\/vc_toggle][vc_toggle title=&#8221;How long does it take for my Google Ads to be visible?&#8221; css=&#8221;&#8221;]In most cases, your ads will be displayed <span class=\"highlightnew\">almost immediately after approval by Google<\/span>. The approval process usually only takes a few hours, but can take up to 24 hours in some cases. Once the ads are active, they will be displayed on the selected networks.[\/vc_toggle][vc_toggle title=&#8221;Can I select geographic target groups for my ads?&#8221; css=&#8221;&#8221;]Yes, Google Ads allows you to target your campaigns to <span class=\"highlightnew\">specific geographic locations<\/span>. You can select regions, cities or even a specific radius around your business. This is especially beneficial for local businesses that want to target customers near you.[\/vc_toggle][vc_toggle title=&#8221;What is the difference between SEO and Google Ads?&#8221; css=&#8221;&#8221;]The main difference lies in the <span class=\"highlightnew\">type of traffic<\/span>:<\/p>\n<ul>\n<li><span class=\"highlightnew\">SEO (search engine optimization)<\/span> focuses on organic rankings that generate traffic over the long term, with no cost per click.<\/li>\n<li><span class=\"highlightnew\">Google Ads<\/span>, on the other hand, generates immediate, paid traffic through ads that appear prominently above or next to the organic results.<\/li>\n<\/ul>\n<p>Both strategies complement each other perfectly to maximize the visibility of your business.[\/vc_toggle][vc_toggle title=&#8221;How is the performance of my Google Ads campaign measured?&#8221; css=&#8221;&#8221;]We measure the performance of your Google Ads campaign using clear <span class=\"highlightnew\">key performance indicators (KPIs)<\/span> that show how successful your ads are. These include:<\/p>\n<ul>\n<li><span class=\"highlightnew\">Click-through rate (CTR)<\/span>: How many users click on your ad in relation to the impressions.<\/li>\n<li><span class=\"highlightnew\">Conversions: Actions such as purchases, registrations or downloads that were triggered by your ad.<\/span><\/li>\n<li><span class=\"highlightnew\">Cost-per-click (CPC)<\/span>: The average cost you incur per click.<\/li>\n<li><span class=\"highlightnew\">Impressions<\/span>: How often your ad was played.<\/li>\n<li><span class=\"highlightnew\">Return on investment (ROI)<\/span>: How much revenue you generated compared to your spend.<br \/>\nYou will receive regular, clear reports from us that show you what is working and where there is still potential for optimization. This way, you can be sure that your campaign is constantly being improved to achieve your goals efficiently.<\/li>\n<\/ul>\n<p>[\/vc_toggle][vc_toggle title=&#8221;What is conversion tracking?&#8221; css=&#8221;&#8221;]<span class=\"highlightnew\">Conversion tracking<\/span> is a tool in Google Ads that shows you what actions users take after clicking on your ads. This includes purchases, registrations or filling out a contact form. It helps you measure the success of your campaign and understand which ads and keywords deliver the best results.[\/vc_toggle][vc_toggle title=&#8221;How can I best reach my target group?&#8221; css=&#8221;&#8221;]Effective targeting requires a combination of:<\/p>\n<ul>\n<li><span class=\"highlightnew\">Relevant keywords<\/span> that users use in searches.<\/li>\n<li><span class=\"highlightnew\">Demographic characteristics<\/span> such as age, gender and income.<\/li>\n<li><span class=\"highlightnew\">Interest-based targeting<\/span> to target users with specific preferences or behavioral patterns.<\/li>\n<li><span class=\"highlightnew\">Geographic targeting<\/span> to focus on specific regions.<\/li>\n<\/ul>\n<p>These options allow you to tailor your campaigns precisely to your target group.[\/vc_toggle][vc_toggle title=&#8221;Can small businesses benefit from Google Ads?&#8221; css=&#8221;&#8221;]Yes, <span class=\"highlightnew\">Google Ads<\/span> is also ideal for small businesses as it offers flexible budget options. Even with small investments, you can effectively reach your target audience as you control spending and only pay for results. Local targeting or special keyword strategies can help you to advertise particularly cost-effectively.[\/vc_toggle][vc_toggle title=&#8221;How often should you review and adjust your ads?&#8221; css=&#8221;&#8221;]Regular reviews are crucial to the success of your campaigns. Ideally, we analyze your ads <span class=\"highlightnew\">weekly<\/span> and make adjustments. This includes optimizing keywords, bids, ad formats or targeting to continuously improve your results.[\/vc_toggle][vc_toggle title=&#8221;What is remarketing and how does it work?&#8221; css=&#8221;&#8221;]<span class=\"highlightnew\">Remarketing<\/span> is a powerful feature in Google Ads that allows you to retarget users who have previously interacted with your website. These users will see your ads on other Google networks, increasing the likelihood that they will return and convert. Remarketing is particularly effective as it targets people who have already shown interest.[\/vc_toggle][vc_toggle title=&#8221;What is an SEA agency?&#8221; css=&#8221;&#8221;]An <span class=\"highlightnew\">SEA agency (Search Engine Advertising)<\/span> is your partner when it comes to paid search engine advertising. We help you create, manage and continuously optimize successful Google Ads campaigns. This includes everything from selecting the best keywords and designing appealing ads to budget planning.<br \/>\nWhat we do for you:<\/p>\n<ul>\n<li><span class=\"highlightnew\">Strategic advice<\/span>: we develop campaigns that perfectly match your goals.<\/li>\n<li><span class=\"highlightnew\">Performance tracking<\/span>: We keep an eye on the success of your ads and adjust them on an ongoing basis.<\/li>\n<li><span class=\"highlightnew\">Reporting<\/span>: We receive clear reports that show how your campaign is performing.<\/li>\n<\/ul>\n<p>[\/vc_toggle][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h3 style=\"text-align: center;\">Clients who trust us<\/h3>\n<p>[\/vc_column_text][vc_raw_html]JTVCc2xpZGUtYW55dGhpbmclMjBpZCUzRCUyMjI4NzAlMjIlNUQ=[\/vc_raw_html][vc_column_text css=&#8221;&#8221;]<\/p>\n<h4 style=\"text-align: center;\">Google Ads reference projects<\/h4>\n<p>[\/vc_column_text][vc_row_inner content_placement=&#8221;top&#8221;][vc_column_inner width=&#8221;1\/5&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/5&#8243;][vc_single_image image=&#8221;6468&#8243; img_size=&#8221;full&#8221; css=&#8221;&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/5&#8243;][vc_single_image image=&#8221;6494&#8243; img_size=&#8221;full&#8221; css=&#8221;.vc_custom_1728632721087{margin-top: -10% !important;}&#8221;][vc_single_image image=&#8221;6492&#8243; img_size=&#8221;full&#8221; css=&#8221;.vc_custom_1728632729074{margin-top: -10% !important;}&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/5&#8243;][vc_single_image image=&#8221;6472&#8243; img_size=&#8221;full&#8221; css=&#8221;&#8221;][vc_single_image image=&#8221;6475&#8243; img_size=&#8221;full&#8221; css=&#8221;.vc_custom_1728397542542{margin-top: -10% !important;}&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/5&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1697784628351{margin-top: 5% !important;margin-bottom: 3% !important;}&#8221;][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h3 style=\"text-align: center;\">Discover more services<\/h3>\n<p>[\/vc_column_text][vc_row_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_column_text css=&#8221;&#8221;]<a class=\"button_leistungen\" href=\"https:\/\/artkurat.de\/en\/cross-media-marketing\/\">Cross media marketing<\/a>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_column_text css=&#8221;&#8221;]<a class=\"button_leistungen\" href=\"https:\/\/artkurat.de\/en\/ai-in-marketing\/\">AI in marketing<\/a>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_column_text]<a class=\"button_leistungen\" href=\"https:\/\/artkurat.de\/en\/neuromarketing\/\">Neuromarketing<\/a>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_column_text]<a class=\"button_leistungen\" href=\"https:\/\/artkurat.de\/en\/online-marketing\/\">Online marketing<\/a>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row&#8221; content_placement=&#8221;middle&#8221; css_animation=&#8221;top-to-bottom&#8221; css=&#8221;.vc_custom_1736422802895{margin-top: 1px !important;padding-top: 5% !important;}&#8221;][vc_column][vc_column_text css=&#8221;&#8221;] SEA Agency: Targeted advertising with Google Ads Efficient and measurable Google Ads takes you directly to your customers and helps you to increase your sales sustainably. With precise campaigns, you can reach exactly the people who are actively searching for your products or services. Search queries with a high purchase motivation in particular lead to above-average completion rates and noticeable success. As an SEA agency, we help you get the most out of your marketing budget with effective ads.[\/vc_column_text][vc_raw_html css=&#8221;&#8221;]JTVCYnV0dG9uJTIwdGl0bGUlM0QlMjJJbnF1aXJlJTIwbm93JTIyJTIwbGluayUzRCUyMiUyM2NvbnRhY3QlMjIlMjB0YXJnZXQlM0QlMjIlMjIlMjBhbGlnbiUzRCUyMiUyMiUyMGljb24lM0QlMjIlMjIlMjBpY29uX3Bvc2l0aW9uJTNEJTIyJTIyJTIwY29sb3IlM0QlMjIlMjIlMjBmb250X2NvbG9yJTNEJTIyJTIyJTIwc2l6ZSUzRCUyMjIlMjIlMjBmdWxsX3dpZHRoJTNEJTIyJTIyJTIwY2xhc3MlM0QlMjIlMjIlMjBkb3dubG9hZCUzRCUyMiUyMiUyMHJlbCUzRCUyMiUyMiUyMG9uY2xpY2slM0QlMjIlMjIlNUQ=[\/vc_raw_html][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1736422820944{padding-top: 5% !important;padding-bottom: 5% !important;}&#8221;][vc_column][vc_column_text css=&#8221;&#8221;] Satisfied customers, measurable SEA results &#8211; see for yourself! Successful Google Ads campaigns make all the difference: many of our customers have been able to:[\/vc_column_text][vc_row_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_column_text css=&#8221;&#8221;][\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_column_text css=&#8221;&#8221;][\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_column_text css=&#8221;&#8221;][\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_column_text css=&#8221;&#8221;]With targeted support and individual strategies, we help you to achieve your advertising goals and position yourself successfully against the competition &#8211; regardless<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":5,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-6802","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/artkurat.de\/en\/wp-json\/wp\/v2\/pages\/6802","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/artkurat.de\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/artkurat.de\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/artkurat.de\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/artkurat.de\/en\/wp-json\/wp\/v2\/comments?post=6802"}],"version-history":[{"count":0,"href":"https:\/\/artkurat.de\/en\/wp-json\/wp\/v2\/pages\/6802\/revisions"}],"wp:attachment":[{"href":"https:\/\/artkurat.de\/en\/wp-json\/wp\/v2\/media?parent=6802"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}